What happens when a project reaches its funding goal?
IndieGoGo records and displays the fundraising success on the project’s profile. The project administrator then brings the next phase of the project to life with the funds just raised and delivers the VIP Perks. We encourage project administrators to share the progress of their project with fans by blogging in the Announcements section and posting fresh content (new videos, dailies, bloopers from the week, interviews with the press, etc) to their UPDATES section. (Announcements are automatically sent to the project’s community via email or RSS if selected.) The project administrator can also set a new funding goal to raise money for the next phase of the project.
