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What happens if Mojiva Ad server cannot determine any ads for certain pages of my site?

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What happens if Mojiva Ad server cannot determine any ads for certain pages of my site?

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This might happen if your mobile pages do not have enough content for the platform to be able to determine contextual ads. In this case, we would serve ads from our default channel (based on our inventory) or from 3rd party feeds.

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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