Important Notice: Our web hosting provider recently started charging us for additional visits, which was unexpected. In response, we're seeking donations. Depending on the situation, we may explore different monetization options for our Community and Expert Contributors. It's crucial to provide more returns for their expertise and offer more Expert Validated Answers or AI Validated Answers. Learn more about our hosting issue here.

What does WiseGuys do that other marketing software does not?

April 26, 2017Marketing Software wiseguys

0

Posted

What does WiseGuys do that other marketing software does not?

1 Answer

0

Posted

: Smarter targeted mailings and reports. By design, most systems collect and store customer data for operational (not marketing) processing. For instance, most other systems do contact management, invoicing, credit card processing, and may do inventory control. WiseGuys picks up where they leave off – it links to their data and performs the enhanced Marketing Analysis that they lack. This includes RFM analysis, Lifetime Value Analysis, and Lapsed Customer reports.