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What does this =-blah_blah-= stuff mean in the email template files?

email files mean stuff Template
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What does this =-blah_blah-= stuff mean in the email template files?

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A19: The =- and -= are signals to Americart that inside the two is a variable name for which it should substitute data from either the html order form or the cart tracking data. An example is: Customer Email: =-email-= Americart will replace =-email-= with the VALUE of the variable named “email” which the customer supplied in the html form. Variable names must match exactly between the file trio.

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