What does the latest phase of the campaign involve?
The latest phase will build on the success of the campaign since it launched in February 2002, and continue to raise awareness of food hygiene issues. The Agency is sending a pack direct to more than 300,000 catering businesses, containing: • a free 8-minute training video, which can be used by managers to train staff in basic food hygiene • a booklet on food safety management to complement the video • stickers communicating key food hygiene messages covered in the video and booklet The pack materials are based on the ‘4 Cs’ (Cleaning, Cooking, Chilling and Cross-contamination), which were introduced in the last phase of the campaign. Campaign activity will include national TV, press and radio adverts to communicate simple hygiene messages to people who work in catering businesses. We also have a dedicated campaign website for caterers: www.food.gov.uk/cleanup, which includes new information on cleaning and handwashing. Any catering businesses, catering colleges and local authorities c
