What does “relevancy” mean when it comes to search engines?
• Answer: Search engines give your website a quality score, so to speak. One of the major components to search engine ranking is the “relevancy” score your website is given by search engines. Aside from good content on your website, the number of quality backlinks that point to your website is crucial. In essence, a great number of quality backlinks that link to your website relays the message to search engines that your website is important in your respective industry. Think of the search engine telling itself this, “Well, since this website has a link to it on numerous quality directories, then it must be important in its industry.” Having links to your website from beneficial directories increases the search engine’s confidence that they are giving their audience the best possible search experience. Highly ranked websites on major search engines open themselves up to targeted, free traffic every single day! Click here to sign up for our free trial!
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