What does load time mean?
Load time means the time it takes to display your webpage. Slow load time can discourage viewers from staying on your website, time is prescious, especially for busy professionals. Viewers generally stay on a page for 35 seconds, they won’t wait for a slow video or other media to download. A competent developer can optimize a website for fast load times increasing the period viewers spend on the site. NOTE: Many websites that were developed short years ago may not meet the W3C standards. While updating to xhtml/css takes longer, and may mean a little more expense, having a professional developer update the site will pay off in maintenance fees in the long run since most of the content and appearance features of the website are separated. For example, a website with 50 or so pages can usually be updated by just making a change to one page.
