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What does it mean that SmartMove is a ‘consumer-initiated service’?

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What does it mean that SmartMove is a ‘consumer-initiated service’?

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Unlike other tenant screening services, the consumer is the one who actually initiates the release of his or her credit and criminal data with SmartMove. This arrangement benefits both landlords and consumers. For landlords, it reduces the paperwork and long approval process required to initiate a credit inquiry on a consumer. For consumers, initiating the release of their own data is considered a “soft inquiry,” which does not impact their credit score.

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