What does Intelligent Cross-Sell deliver to Web sites?
For each primary product you sell, ICS delivers one or more lists of product recommendations—for example, a list of cross-sells and a list of upsells. The list can also include optional content such as natural-language pitches. You can further segment recommendations by site area, so that (for example) you can have different cross-sells for the same product in the shopping cart versus the product page. The exact format of the content delivered depends on how you choose to integrate with Intelligent Cross-Sell.
