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What does “eye catchers is a security watermark and will not been seen on the printed product” mean?

April 26, 2017catchers eye mean printed Product security seen watermark

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What does “eye catchers is a security watermark and will not been seen on the printed product” mean?

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On the email proof(s) you will receive you will see the words “Eye Catchers” written in white translucent letters. These letters WILL NOT be printed on the product that you receive. They are simply there so that original artwork/designs cannot be copied via email.