What Does a Radio Announcer Do?
A radio announcer introduces guests, provides station information and public service announcements to listeners, moderates and airs calls to radio shows, and often provides the latest news headlines. Most of this work follows the station’s theme. For example, if the station’s format focuses on music, she provides information on the songs and artists that are featured. If the radio station operates under a news talk or news-only format, the announcer normally reports on news and weather and introduces talk show hosts as they rotate throughout her shift.
A radio announcer introduces guests, provides station information and public service announcements to listeners, moderates and airs calls to radio shows, and often provides the latest news headlines. Most of this work follows the station’s theme. For example, if the station’s format focuses on music, she provides information on the songs and artists that are featured. If the radio station operates under a news talk or news-only format, the announcer normally reports on news and weather and introduces talk show hosts as they rotate throughout her shift. Besides the station’s program format, other factors that influence the announcer’s job include how large the station is and the number of technical and support personnel on staff. At a medium to large size station, the radio announcer can usually rely on a broadcasting technician to operate the electronic equipment and an engineer to cue the announcer’s broadcast actions and play pre-recorded commercials, messages and music. At small sta