What Does a Music Booking Agent Do?
A music booking agent promotes and schedules public appearances for her music clients. She builds her portfolio of talent through referrals and representing musicians based on her opinion of their talent and marketability. If she is known in the music industry for her good contacts and successful promotions, she is commonly sought out by musicians and talent agents to help further their careers. When a musician or musical group decides they are ready to go public, they often find themselves with no idea of how to market their talents. Since their focus is normally on their craft, they customarily seek a booking agent who has experience and a successful track record in finding jobs for similar musical talent. Music booking agents frequently build their client bases through reputation alone, with no formal advertising or promotion.
