What do you mean by “organically grown” cotton fibres?
This means that the cotton plants have been farmed under strict controls to all of the organic regulations’ standards, without the use of any pesticides, synthetic fertilisers or any other toxic substances. Cotton crops are extremely susceptible to a vast number of pests but rather than using pesticides, their natural predators are introduced as pest control. Good crop rotation and soil management is also essential to maintain natural soil fertility to avoid the need for synthetic chemical fertilisers.