What do we know about gregariousness in human behavior?
In psychology you may be stumbling because gregariousness, I guess, is a multi-dimensional personality trait; it has internal components which can be measured separately and distinctly. I guess a combination of Openness and Extraversion – and likely others from the many different theories of personality type and formation.
Gregariousness is also termed ‘Affiliation.’ A quick search on pubmed for ‘human Affiliation behavior’ brings up thousands of hits. Here’s the first relevant one about affiliation in teenage girls Results demonstrated that social activities were among the most time-consuming and enjoyable activities of their day and were engaged in voluntarily. Analysis of their writing samples demonstrated that adolescents incorporated more affiliation themes than achievement or power themes. However, quantitative measures did not predict qualitative measures. There is tons more on that site, but it’s really outside of my field. If anyone has direct expertise feel free to chime in. On preview, Affiliation has now been mentioned. Still, my best recommend is to use your google-fu on pubmed to find the info
Ok, I think I see more of what you’re getting at. Nthing that “gregariousness” is not a standard social science term. In addition to affiliation, extraversion (as a dimension of gregariousness) is an often-used term in discussing personality traits. why some people prefer to go to a movie theater rather than watching the same film on their tv? Well, I found you a possible answer to this question in this article. From the Discussion section: The contrast in findings across media in the initial analyses suggests that the technological characteristics of a medium and the way a medium is used can contribute to the relation between personality characteristics and media use. Extraversion, for example, did not explain exposure to films shown in a theater, which is consistent with Finn’s (1997) previous work. However, Extraversion predicted exposure to films at home. This outcome does not seem to have been evaluat
