What do the editorial scores mean?
Editorial scores are assigned by editors to indicate the overall quality and newsworthiness of your press release. PRWeb uses a scale of 1 to 5, with 5 being the highest score. A score of 4 or 5 is required to be included in the distribution feeds to Topix, Yahoo News and eMediaWire. Because there is virtually no difference between a score of 4 and 5, the majority of press releases on PRWeb are scored a 4. Scores of 3 may indicate that your press release is acceptable but could use improvement.