What Do Sony & Jet Blue HaveIn Common?
Chairman & CEO, Genesys Solutions, LLC If you surveyed 100 leaders drawn from the world’s major corporations and asked them what kept them awake at night you might be surprised by the answer. A few might answer the competition or government regulations or rising interest rates, but most would whisper a frightened word or two about execution. No, not execution with the meaning that would surely keep a person up at night, but rather the we-have-a-great-strategy-now-can-we-make-it-happen variety of execution. Failure to execute is a nightmare that has haunted many a CEO and it can take many forms. Consider Sony where the nightmare that was the BetaMax fiasco has just re-emerged as the fiasco that is Blu-ray, a technology for HD DVD players. After almost a decade of secrecy surrounding their significant investments in blue laser technology, Sony finally admitted that they could not solve the technical problems of blue laser light technology and licensed much needed intellectual property fr
