What do milk and milk product labels need to say about not using rBST?
Labels must be truthful and not misleading. To avoid misleading consumers, Food and Drug Administration (FDA) guidance from February 1994 suggests a label statement such as: from cows not treated with rbST or other truthful description. As recently as August 2007, the Federal Trade Commission (FTC) and FDA rejected a request for new restrictions on rBST marketing claims at the federal level. The FTC stated food companies may inform consumers in advertising, as in labeling, that they do not use rBST.
