What do content owners and developers need to do to their SWF content to benefit from improved search results?
Content owners and developers do not have to do anything to the millions of deployed SWF files to make them more searchable. Existing SWF content is now searchable using Google search, and in the future Yahoo! Search, dramatically improving the relevance of RIAs and rich media experiences that run in Adobe Flash Player. As with HTML content, best practices will emerge over time for creating SWF content that is more optimized for search engine rankings.
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- What do content owners and developers need to do to their SWF content to benefit from improved search results?
