What determines whether the meeting is held in October or in November?
October is prime convention season, when rates are the highest and when space is in highest demand. The groups that can offer a city the highest economic impact and that can book many years out are the most valued. The GSA Annual Meeting is very “meeting-space intensive”: in most cities, we take over the entire convention center and there is nothing left to be sold to other groups. Unfortunately, because attendees often book their sleeping rooms on the Internet or outside of the GSA contracted hotels, it is becoming more difficult to demonstrate how valuable the GSA meeting is to various cities. This can affect the dates and space we are able to reserve. Sometimes, we can get a significant reduction in convention center rental by holding the meeting in early November.
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