What determines the value of a lobby card?
The importance or popularity of the film and the availability are the key factors in determining a lobby card set’s value. Image appeal determines the lobby card value. All cards in a set have a different value. Basic rule: value is proportionate to the graphic appeal or importance of the scene on the card. If the graphic appeal is low or it’s a bad scene than it’s often called a “Dead Card”. Average value of a lobby card is 10-25% of the one sheet price. Dead cards have a value of 5% or less of the one sheet or 10-25% of a good scene card. Original lobby cards from the original country of release are the most valuable and collectible!
