What counts as a misleading or aggressive trading practice?
Both misleading and aggressive practices are prohibited when dealing with consumers if they are likely to affect the average consumer’s decision. Misleading or aggressive practices include: • Providing false information (for example, about a product, its benefits and so on) • Omitting important information • Creating confusion with competitors’ products (for example, by giving your product a name very similar to a leading brand) • Failing to follow the rules of a code of conduct to which you subscribe • Harassing, coercing or unduly influencing consumers, either physically or psychologically. Provided that you deal honestly and fairly with your customers, you are unlikely to engage in misleading or aggressive practices.
Related Questions
- How do I register for the Residential Trading Services Applied Practice Course or the Commercial Trading Services Applied Practice Course?
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- What counts as a misleading or aggressive trading practice?