What constitutes good design?
The message must be clear. Whether a poster, brochure, logo, or Web site — the design should emphasize the message. Good design conveys information and communicates ideas. Poor design impairs this communication by getting in the way. The basic principles of design apply to all design disciplines — writing, graphics, art and architecture, even fashion and poetry. The principles of design are tools we use to format the elements of design (color, shape, texture, etc.).
