What can the data from the Beverage Marketing Web Version be used for?
You can unleash the power of the database upon which the Directory is built, download it via the web, and immediately get started meeting your business objectives!!! You get a database, built to your specifications, that you can put into the spreadsheet/database program you are most comfortable working with, and use it over and over again or merge relevant portions with other programs including Word, Act, Goldmine, etc. Use the Beverage Marketing Web Delivery Version for: • Aligning sales territories • Mailing Lists • Target Marketing – Contact only the prospects most likely to buy a particular product in your line-up • Customer and Prospect Relations Management – Customize the database by adding your day to day dealings with the company, planned follow-up, etc. • Custom Promotions – Develop customized promotions based on company size, brands they carry, location, etc.