What can smaller newspapers do to tackle layout and design issues, considering the limited resources many face?
” First, they should commit the resources to create a stylebook, or update one that is obsolete, to clarify for all on the staff what the accepted current styles are. This will eliminate guesswork on deadline and re-focus attention on the creative process. Also, most small newspapers would do well to limit the number of typefaces they use (two font families with variations including bold, regular and italic usually will work just fine) and to restrict the number of colors. Sometimes small papers look too chaotic because everyone on the staff wants to “experiment” with their page designs. While this might be fun and might seem like a good “reward” for putting up with the limited resources of a small paper, it detracts from the professionalism of the publication. Everyone’s ultimate goal should be to create a cohesive look for the overall paper – pursuing one’s own creative muse is nice but it should fall under this umbrella. ”The focus of my research deals with visual elements of newsp
