What can schools do to increase response rates on end-of-course evaluations?
One of the reasons why schools select SmarterSurveys is because it can increase the response rate on end-of-course evaluations. We realize that a higher response rate helps schools spot meaningful trends in their data. Lower response rates often are overly influenced by the outliers of very pleased or very disappointed students. SmarterSurveys recommends the following actions to increase the response rate: • Promote the end-of-course surveys prior to the end of the term. Schools can place posters around campus, post announcements on bulletin boards, stuff reminders in student mail boxes. Faculty can make announcements to students and add instructions to take the survey to their course instructions. • Give students a long window of opportunity to submit the surveys. Students are very busy, especially around the end of the term as they are composing papers and studying for exams. A common model is that schools open the survey with one week left in the course and then leave it open for tw