What are “Web beacons” and “cookies” and why are they used?
DFS uses certain technology known as “Web beacons” on its Web sites and in some of its e-mails to collect information from visitors and compile aggregate statistical information about how visitors use our Web sites and e-mails, including information relating to the frequency of visits, the average length of visits, which pages are viewed during a visit, and the effectiveness of advertising on our Web sites and e-mails. DFS uses this information to improve the Web site content and performance. No personally-identifiable information is shared with any third party. DFS uses a permanent cookie file to uniquely identify your computer as you visit the Web site from time to time. No personally-identifiable information is collected or shared with any third party using this cookie. If you ask us to “remember” your user ID, we will also create a permanent cookie for this purpose. In addition, DFS uses a temporary cookie file to recognize your computer as you move from page to page on the Web sit
