What are todays top challenges to clean tech company growth?
Perhaps the top challenge to clean tech company growth in today’s marketplace is in getting past the barriers thrown up by people that would rather continue doing things the “same old way” without respect or regard for new and innovative methods and technologies that are available for implementation now. One excellent example of this is the continuing resistance within the corporate world to accept and implement opportunities for telecommuting and other innovations like the utilization of the Community Commerce Centers approach to the workplace. It should be remembered that the energy efficiencies realized in using such approaches, especially when coupled with green building standards, come not only in the workplace but also in getting to and from the workplace. In addition, implementation of such innovations are generally most cost effective in the total sense of the savings than waiting for new technologies to become available.