What are the unique B2B capabilities of WiseGuys CRM?
: DMSI recognized early on how business-to-business marketers struggle with data consolidation – specifically, rolling up transactions and reporting to the business site. WiseGuys has achieved significant innovation to meet this challenge. All of our RFM targeting, matchback/response reporting, LTV analysis, and personalized messaging can now identify either the business entity, each customer at the business entity, or both. You can now have a true 360 degree view of your customer accounts – which can be very hard to get otherwise.
