What are the steps for creating an account?
• Target prospective customers by location. Geo-Targeting allows you to target your ad to prospective customers located or interested in particular geographic areas within the market selected for your account. Example: If your business sells real estate within the state of California and you select California as a geo-targeted region, your ads will be shown to potential customers located in California, as well as to search users that may be located outside of California but enter search terms such as “California Real Estate.” • Select keywords. You select the keywords that best describe your products and services. Once your account is active your ad may be displayed for searches that are relevant to your keywords. • Set pricing and budget. Decide the maximum amount you would like to spend each day, as well as the maximum you are willing to pay each time your ad is clicked. You determine your limits and you can change them any time once your account is active, making Sponsored Search an
