What are the roles & responsibilities?
• Designing and executing Wokai’s marketing strategy, including online marketing, product development, offline marketing, and public relations. • Online Marketing. Design and execute all of Wokai’s online marketing efforts including email marketing, social media, online partnerships, community management, search engine marketing and optimization, the Wokai blog, and online campaigns. • Product Management. Analyze user-feedback and analytics data to design website enhancements, new features, and user interfaces. Work with Wokai’s web developers and graphic designers to build out designs. Own all of the copy and content on Wokai.org. • Offline Marketing & Wokai Chapters (Now in 6 major cities and growing!). Design Wokai’s Chapter, events, and offline marketing strategy. • Public Relations. Lead Wokai’s public relations efforts and media strategy in coordination with our professional pro bono Public Relations firm, Brunswick. • Volunteer management. Recruit and manage volunteers and inter
