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What are the promotion requirements?

promotion requirements
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What are the promotion requirements?

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All of the following must apply: • All mailpieces in the mailing postage statement must include a mobile twodimensional barcode on the outside of the mailpiece or within the mailpiece. • The mobile barcode must be used for marketing purposes and must be relevant to the contents of the mailpiece. The objective of the two-dimensional mobile barcode on eligible mail pieces must be to initiate interaction with consumers via mobile smartphones to market, promote, or educate. • Standard Mail and First-Class Mail letters, flats and cards must be sent with postage paid entirely using a permit imprint and submitted electronically using Postal Wizard, Mail.dat, or Mail.XML to qualify for the discount. (Mailings submitted via Postal Wizard claiming IMb postage rates cannot exceed 9,999 pieces.) • The Mobile Barcode Promotion must be affirmatively claimed on the “Incentive Claimed” line in the certification section of the postage statement. • Mail must be tendered for acceptance during the promoti

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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