What are the official school colors for Appalachian State University?
• For Appalachian State Gold use PANTONE 116: 0% M: 16% Y: 100% K: 0% • For Appalachian State Gray use PANTONE 423: 0% M: 0% Y: 0% K: 44% • For Appalachian State Black use PANTONE Process Black: 0% M: 0% Y: 0% K: 0% What qualifies as a trademark, logo or symbol? Any mark, name, logo, symbol, nickname, abbreviation, word, mascot, slogan, insignia uniform or landmark that is associated with Appalachian State University and is distinguished from any other university, team or organization. Who must be licensed? Any individual or company that wishes to receive Appalachian State University’s express permission to use any or all of its trademarks/logos on products or for services sold in the marketplace, whether wholesale, retail or online. Other activities, such as some non-commercial use of trademarks/logos, may or may not need to be licensed. Some activity may constitute fair use or free speech so as not to require license. Advice in that regard should be sought from your own legal counsel
