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What are the most important considerations in planning a trade show booth?

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What are the most important considerations in planning a trade show booth?

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With so many companies competing for your potential client’s attention at a trade show, it is important for your trade show booth to look attractive and draw attention, clearly showing WHO YOU ARE and WHAT YOU’RE SELLING. Often you have only a few seconds to grab a potential client’s attention before they walk on past. Attractive displays and large format graphics help grab the prospects attention!

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