What are the most effective ways to generate B2B sales leads?
This was selected as Best Answer I think the most important question to be explored here by B2B companies is to find what channel mix works best for them, their products, and their clients. Also knowing what is working for your competition can be really helpful. Considering today’s scenario from a B2B perspective – with advent of web 2.0 era, focus on Digital Marketing initiatives have taken good advancement. Typically in a pre web 2.0 interaction Sale would come from the quality of the offer made to the targeting buyer – acting as key to patterns success. But during web 2.0 era things have changed -Buyers goal is to qualify seller in the participation of adoption network and here seller’s success depends on the quality of matching the efforts to make a sale. Having said that Search marketing and Website promotion coupled with social networking, discussion boards and blogs could act as excellent demand generation tools in today’s Web 2.0 interactive era. Helping your products/services
