What are the major concerns facing providers of Internet-based solutions and services in the next few years?
How can they be addressed? Hartman: In the current economic climate, organizations want the most value and return from IT investments that have already been made. However, organizations that understand the strategic value of IT continue to invest because of the significant business impact that technology provides. For Internet solutions providers, a compelling business case with ROI is critical. Investment decisions are undergoing significant scrutiny to ensure that a direct, positive return can be realized. As a result, providers of Internet-based solutions are deploying projects that address the immediate challenges but also help build the foundation for longer-term requirements. For industrial manufacturers, solutions that address operational effectiveness and profitable sales channels, products, and customers are the most prevalent. IEN: What innovations are in store for users of Internet business solutions? What trends do we see for the future? Hartman: Manufacturers are investing