What are the major benefits that C-Insight brings to an end-user in building a customer intelligence solution instead of utilizing traditional data warehouse solutions based on Oracle and Redbrick?
Customer Intelligence requires the ability to dynamically classify, profile, and segment customers based on their actual transactions and current activities and then to dynamically aggregate processes and regenerate multi-dimensional results. With the traditional data warehousing approach, implementation usually is dependent on a static definition of the data aggregation process. Typically data warehouse solutions are unable to react to the rapid and volatile web customer trends and behaviors.
Related Questions
- What are the major benefits that C-Insight brings to an end-user in building a customer intelligence solution instead of utilizing traditional data warehouse solutions based on Oracle and Redbrick?
- What benefits will customers find in Sun ONE Integration Server and how can these features be beneficial to a customers integration solution?
- Does PROFormance provide end-user customer support?
