What are the key areas where more investment is required to fuel growth in entertainment?
A. Investment is required in multiplexes and film production, not distribution.Q. Despite major changes in the industry, reliability on the distribution network still persists. Timing is highly crucial in both the music and film industries. Are the distribution networks in India comparable to global standards?A. Distribution is no issue at all. It is just a word thrown around often. As a producer, I could still approach an exhibitor for my film without touching base with a distributor. Every filmmaker knows when he should do what. There is an industry pattern in this regard and most stick to the trend.
