What are the issues and bottlenecks peculiar to the Kerala hotel industry?
Kerala has been witnessing growth since the last 10 years. The growth has been led by the efforts of a large number of small and medium entrepreneurs who have made unique properties with a strong Kerala personality. This has been the biggest advantage and has enabled the destination to compete with national and global players. This is also a reason that many prestigious publications (like National Geographic Traveller) have identified Kerala as a Must see destination and a destination with unique facilities and high physical quality of life of people. Thanks to the enlightened government, which has invested in sectors such as education, health, land reforms etc. The blessing in disguise for the tourism sector was the militancy of labour, which prevented many manufacturing industries from coming into the state, hereby giving us a pristine environment. Tourism flourished here as in nowhere else in the country. This is Kerala s reason to fame. There was a time when tourism was considered
