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What are the intended benefits of displaying geo labels?

April 26, 2017Benefits displaying Geo labels

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What are the intended benefits of displaying geo labels?

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Geo labels are designed to help advertisers inform the user of the location their product or service is available in, and helps the user to select the most relevant ad for their search. As a result, we hope to provide advertisers with more of the traffic that they are trying to target, and provide better conversion rates.