What Are the Functions of the Public Relations Officer?.
Company image by Yuriy Rozanov from Fotolia.com jQuery(document).ready(function(){ jQuery(‘#jsArticleStep1 span.image a:first’).attr(‘href’,’http://i.ehow.com/images/a05/mk/5d/functions-public-relations-officer_-1.1-800X800.jpg’); }); Public relations officers handle media communications for organizations. Public relations officers, also referred to as public relations specialists, media specialists or press officers, serve as the communications link between an organization and the public. They make use of media contacts and their own creativity to communicate an organization’s message and to handle any potentially damaging circumstances. Public relations officers must have a strong command of the English language and the ability to think on their feet. Crafting Press Releases Public relations officers create press releases and send them to various media outlets. The releases can provide information on a new product or service or alert the public about an upcoming event. They may also
Public relations officers handle media communications for organizations. Company image by Yuriy Rozanov from Fotolia.com Public relations officers, also referred to as public relations specialists, media specialists or press officers, serve as the communications link between an organization and the public. They make use of media contacts and their own creativity to communicate an organization’s message and to handle any potentially damaging circumstances. Public relations officers must have a strong command of the English language and the ability to think on their feet. Crafting Press Releases Public relations officers create press releases and send them to various media outlets. The releases can provide information on a new product or service or alert the public about an upcoming event. They may also announce changes in an organization such as the hiring of new personnel or plans for business expansion. Media Liaison Public relations officers serve as a liaison between an organization