What are the Different Types of Trade Show Displays?
Trade show displays attract attention to a company’s services or products. Forms of trade show displays vary in size, style, and cost. Various types include pop-up displays, banner stands, literature racks, and tabletop panels. Pop-up displays are created from fabric, vinyl, or plastic and contain a graphic image or multiple images. They are available in tabletop or floor display versions. Advantages of pop-up trade show displays include convenience, simplicity of set-up and tear-down, and ease of transportation. Pop-ups are effective as standalone trade show displays for smaller shows or as part of a larger exhibit. Some of these lightweight displays feature lighting and shelving options, and most include a shipping/carry case. Pop-up displays are generally not adjustable in size, however. When choosing a pop-up display, consider durability, ease of assembly, and warranty.
