What Are the Different Types of Email Campaign?
An email campaign, also referred to as email marketing, is a type of marketing plan focused upon gaining customer attention through email. There are numerous ways to begin an email campaign, though some methods prove to be more effective than others. Most experts agree that there are three main campaign plans that will help any individual or company effectively advertise a product or service. Many companies rely upon an email campaign that features “top products” or “best products.” These emails include lists of products that have been chosen by the company issuing the email. When a potential customer opens this type of email, they will see the list of products ,along with Internet links that can be easily accessed. As soon as a customer clicks on a link, he or she will be taken to a corresponding product page. This email tactic only works if a company has adequately set up a selling page complete with a secure payment system.