What are the differences between Executive Coaching and Personal Coaching?
A. When considering a coaching relationship, a distinction can be drawn between a Personal (or Life, Success, or Career) Coach and an Executive Coach. The Personal Coach is usually hired by an individual who pays for the coaching services from his or her own funds. The focus of a personal coaching relationship likely centers on achieving individual or career goals, and may include such topics as planning a personal career path, achieving financial objectives, or improving personal relationships. In contrast, an Executive Coach focuses on helping clients to improve the performance of their executive duties within a specific organization. The Executive Coachs fee is usually paid for by the organization that employs the individual(s) served by the coach. The organization pays the fee as an investment in leveraging the productivity and effectiveness of the individual executive or a small group of executives who work together on common goals.
