What Are the Current Characteristics of Vernacular Video?
― Displayed recordings will continue to be shorter and shorter in duration, as television time, compressed by the demands of advertising, has socially engineered shorter and shorter attention spans. Video-phone transmissions, initially limited by bandwidth, will radically shorten video clips. ― The use of canned music will prevail. Look at advertising. Short, efficient messages, post-conceptual campaigns, are sold on the back of hit music. ― Recombinant work will be more and more common. Sampling and the repeat structures of pop music will be emulated in the repetitive deconstruction of popular culture. Collage, montage and the quick-and-dirty efficiency of recombinant forms are driven by the romantic, Robin Hood-like efforts of the copyleft movement. ― Real-time, on-the-fly voiceovers will replace scripted narratives. Personal, on-site journalism and video diaries will proliferate. ― On-screen text will be visually dynamic, but semantically crude. Language will be altered quickly thro
