What are the conditions that apply to all alcohol advertising?
All alcohol advertisements are subject to the following conditions: (1) the entity responsible for the advertisement must be clearly identified in the advertisement; (2) the advertisement cannot be obscene; (3) the advertisement cannot be inconsistent with the spirit of safety or safe driving programs; and (4) the advertisement cannot be directed to minors. The use of any subject matter, language, or slogan directed to minors to promote the consumption of alcoholic beverages is not allowed. However, this does not prohibit or restrict advertisements to those persons of legal drinking age, even though some minors may be exposed to it. Do these conditions apply to alcohol advertising by means of radio or television or the Internet? Yes. These conditions apply to all alcohol advertising, no matter what form it takes. Are there any special conditions for advertisements of alcoholic beverages which appear in print or written form? Yes. Additional restrictions apply to printed advertisements
