What are the compliance requirements for print advertising?
Position: The advertising message must appear in the lower left corner of the advertisement (or as close as the practicable to the lower left corner) and must not be obscured by other material, advertisement, object or thing. Legibility: The advertising message must be clearly legible and the typeface and colours prominent and easily distinguishable from any other information or diagram with which the message is displayed. Advertisement of area less than 75cm – short advertising message (CTC) in text at least 5mm high. Advertisement of area at least 75cm and less than 300cm – long advertising message box in a height of at least 10mm, width of at least 31mm, and with text in a point size of at least 5.5. Advertisement of area at least 300cm– may display either the short or long advertising message. Please refer to the Advertising that does not need an advertising message section of this page for more information. For colour advertisement the long advertising message box must appear in c
