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What are the benefits of using NCOA/FASTforward on my mailing list?

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What are the benefits of using NCOA/FASTforward on my mailing list?

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• Ensures that all of your mail is delivered to the updated addresses. • Helps improve response rate. • Ensures more accurate merge/purge results. • Provides an opportunity to clean-up your mailing list. • In the long run, it maximizes your direct mail dollar. We recommend that you NCOA/FASTforward your files for all classes of mail! 2) What do we do if someone on the database has moved and there is no forwarding address? Example: The Post Office knows that a person is no longer at an address, but does not have information on their new address. If mailed, the piece will be returned with ‘no forwarding address’ stamped on it. Our standard procedure is exclude these records from the mailing and create a ‘NO FORWARDING’ database in I.S. A report of these is available by request, data file (for electronic file) or report printout charges apply. 3) If someone’s new address is out of the ‘typical mailing area,’ do we still mail to them? Example: A person recently moved from the Chicago area

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