What are the benefits of computerizing a store?
The number one job in retail, of course, is serving the customer. A point of sale system is a tool which makes that job faster, easier and more profitable, but there has to be a cost benefit to computerizing. With today’s technology the benefit is there as long as the retailer commits to using a system’s full potential. Computerizing your business does not necessarily give you an advantage over your competitors – you may have to do it simply to stay competitive. Three areas where immediate benefits can be seen are: – Increased margins due to better inventory management and reduced shrinkage. – Increased sales due to prompted suggestion selling, staff performance tracking and targeted marketing. – Speed and accuracy in the chores surrounding reports, invoicing, purchase orders and inventory control.