What are the advantages of using IVAs services over `doing it yourself?
If a company wanted to undertake having movies previews or music videos on their website they’d need to be prepared for the following tasks: Stay in regular contact with over 1,200 content providers to insure receiving the newest previews and music videos Encode the content so that it plays properly on your site; add a second encoding process if you want it to play on a phone; add a third encoding process if you want it to play on a big screen TV Create a custom player that works with all the popular browsers on all the popular operating systems. Manage a database of the previews so that the correct one plays each time it is requested Search out and add the appropriate information relating to the title, cast, rating, director, studio or label, etc.