What are super premium pet foods and how are they different from grocery brands?
A- Most grocery and economy brands are variable formula diets. The ingredients used vary, depending on availability and cost. Super premium brand pet foods are produced from fixed formulas. Super premium pet foods are made with the highest quality ingredients and are higher in nutrient density and availability. These foods are formulated for specific life stages and activity levels. And up until recently, super premium pet foods were available only through veterinary hospitals, specialty pet stores and natural food markets.